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47

burgundy balloon garland kit

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A small market ($40K/yr) — this niche doesn't clear our bar today.

Market size 10Growth 40Conversion 55Competition 77Returns 43Price range 26Avg price 40Brand share 91Review moat 48Quality gap 37

Brand share

Great44%

top-5 brand share — no brand owns this niche

Competition

Great38%

top-5 click share — an open shelf

Conversion

Good4.6%

search→purchase rate — share of searches ending in a sale

Review moat

Okay1,675.11

avg incumbent reviews — the moat a new listing must climb

Returns

Okay3.6%

return rate — above 5% kills the launch gate

Growth

Okay+11.9%

90-day search growth — must beat 0% to launch

Avg price

Okay$10.77

avg listing price — sweet spot $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Price range

Okay$5.65–$18.31

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Bad$40K

$40K/yr · 80K searches

Search terms