45
bunny garland
Skip itSoft demand (-93.8% this quarter) — this niche doesn't clear our bar today.
Review moat
Incredible86.57avg incumbent reviews — the moat a new listing must climb
Brand share
Great44%top-5 brand share — no brand owns this niche
Competition
Great38%top-5 click share — an open shelf
Conversion
Good5.3%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Avg price
Okay$10.95avg listing price — sweet spot $15–$100
Returns
Okay4.8%return rate — above 5% kills the launch gate
Price range
Okay$3.87–$19.08cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$33K$33K/yr · 57K searches
Growth
Bad-93.8%90-day search growth — must beat 0% to launch