45
boho mirror
Skip itWeak search conversion (0.4%) — this niche doesn't clear our bar today.
Brand share
Incredible34%top-5 brand share — no brand owns this niche
Competition
Great20%top-5 click share — an open shelf
Avg price
Great$75.46avg listing price — sweet spot $15–$100
Review moat
Great379.95avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Price range
Okay$11.85–$329.66cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-8.4%90-day search growth — must beat 0% to launch
Returns
Bad6.2%return rate — above 5% kills the launch gate
Market size
Bad$75K$75K/yr · 269K searches
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale