45
boho balloon garland
Skip itA small market ($25K/yr) — this niche doesn't clear our bar today.
Brand share
Incredible40%top-5 brand share — no brand owns this niche
Competition
Great35%top-5 click share — an open shelf
Review moat
Good1,228.08avg incumbent reviews — the moat a new listing must climb
Avg price
Good$12.06avg listing price — sweet spot $15–$100
Price range
Okay$5.54–$23.76cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay2.8%search→purchase rate — share of searches ending in a sale
Returns
Okay4.2%return rate — above 5% kills the launch gate
Growth
Bad-2.9%90-day search growth — must beat 0% to launch
Market size
Bad$25K$25K/yr · 74K searches
Signals No Dominant Brand