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body pillow protector
Skip itA concentrated shelf (top 5 take 82% of clicks) — this niche doesn't clear our bar today.
Conversion
Great10.9%search→purchase rate — share of searches ending in a sale
Price range
Great$9.64–$34.81cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$13.74avg listing price — sweet spot $15–$100
Returns
Okay3.2%return rate — above 5% kills the launch gate
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Okay+0.9%90-day search growth — must beat 0% to launch
Brand share
Bad91%top-5 brand share — brand-locked demand
Review moat
Bad9,508.92avg incumbent reviews — the moat a new listing must climb
Market size
Bad$66K$66K/yr · 44K searches
Competition
Bad82%top-5 click share — a locked-up shelf