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blippi party favors
Skip itSoft demand (-18.4% this quarter) — this niche doesn't clear our bar today.
Avg price
Great$20.42avg listing price — sweet spot $15–$100
Price range
Great$3.48–$85.30cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.1%return rate — above 5% kills the launch gate
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Review moat
Good851.38avg incumbent reviews — the moat a new listing must climb
Brand share
Good67%top-5 brand share — brands hold most of the demand
Market size
Okay$198K$198K/yr · 390K searches
Conversion
Okay2.5%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-18.4%90-day search growth — must beat 0% to launch
Signals Low Review Barrier