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blinds for windows
Launch itA $2.8M/yr market growing +14.3% this quarter with returns at 4.7% — clears our launch bar.
Market size
Incredible$2.8M$2.8M/yr · 21.3M searches
Avg price
Incredible$33.11avg listing price — sweet spot $15–$100
Competition
Great36%top-5 click share — an open shelf
Price range
Good$7.22–$131.18cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good69%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Okay+14.3%90-day search growth — must beat 0% to launch
Returns
Okay4.7%return rate — above 5% kills the launch gate
Review moat
Bad9,899.14avg incumbent reviews — the moat a new listing must climb
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale