45
blind brackets
Skip itA small market ($58K/yr) — this niche doesn't clear our bar today.
Competition
Great39%top-5 click share — an open shelf
Review moat
Good1,112.37avg incumbent reviews — the moat a new listing must climb
Conversion
Good4.4%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Good74%top-5 brand share — brands hold most of the demand
Returns
Okay3.4%return rate — above 5% kills the launch gate
Growth
Okay+11.6%90-day search growth — must beat 0% to launch
Avg price
Okay$9.40avg listing price — sweet spot $15–$100
Price range
Bad$5.31–$17.26cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$58K$58K/yr · 139K searches
Signals No Dominant Brand