53
black white and gold balloons
Worth a lookShows searches that convert (9.0% search→purchase), but a small market ($61K/yr) keeps it on the watch list.
Conversion
Great9.0%search→purchase rate — share of searches ending in a sale
Brand share
Great53%top-5 brand share — no brand owns this niche
Growth
Great+73.6%90-day search growth — must beat 0% to launch
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Review moat
Good1,346.31avg incumbent reviews — the moat a new listing must climb
Returns
Okay3.4%return rate — above 5% kills the launch gate
Avg price
Okay$10.49avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Price range
Bad$5.38–$16.80cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$61K$61K/yr · 64K searches
Signals No Dominant Brand