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black taper candles
Skip itSoft demand (-5.0% this quarter) — this niche doesn't clear our bar today.
Brand share
Good62%top-5 brand share — brands hold most of the demand
Conversion
Good6.4%search→purchase rate — share of searches ending in a sale
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Price range
Good$6.02–$29.05cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay$11.64avg listing price — sweet spot $15–$100
Returns
Okay3.4%return rate — above 5% kills the launch gate
Review moat
Okay2,105.18avg incumbent reviews — the moat a new listing must climb
Market size
Okay$170K$170K/yr · 227K searches
Growth
Bad-5.0%90-day search growth — must beat 0% to launch
Signals No Dominant Brand