49
black quilt
Skip itWeak search conversion (1.3%) — this niche doesn't clear our bar today.
Avg price
Incredible$40.05avg listing price — sweet spot $15–$100
Price range
Incredible$24.12–$97.38cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.4%return rate — above 5% kills the launch gate
Competition
Great39%top-5 click share — an open shelf
Brand share
Good71%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Okay$127K$127K/yr · 245K searches
Growth
Bad-0.8%90-day search growth — must beat 0% to launch
Review moat
Bad6,910.29avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Signals No Dominant Brand