53
black computer desk with drawers
Worth a lookShows a fragmented shelf (top 5 take 17% of clicks), but weak search conversion (0.7%) keeps it on the watch list.
Competition
Incredible17%top-5 click share — an open shelf
Brand share
Incredible37%top-5 brand share — no brand owns this niche
Returns
Great1.6%return rate — above 5% kills the launch gate
Avg price
Good$132.70avg listing price — sweet spot $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay2,129.66avg incumbent reviews — the moat a new listing must climb
Market size
Okay$149K$149K/yr · 154K searches
Growth
Bad-5.7%90-day search growth — must beat 0% to launch
Price range
Bad$20.67–$552.07cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale