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batman party decorations
Skip itSoft demand (-3.2% this quarter) — this niche doesn't clear our bar today.
Review moat
Great119.16avg incumbent reviews — the moat a new listing must climb
Avg price
Great$15.12avg listing price — sweet spot $15–$100
Price range
Good$5.96–$37.56cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.5%return rate — above 5% kills the launch gate
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Brand share
Good74%top-5 brand share — brands hold most of the demand
Market size
Okay$241K$241K/yr · 448K searches
Conversion
Okay3.6%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-3.2%90-day search growth — must beat 0% to launch