55
bathroom cup
Worth a lookShows no brand lock-in (top 5 brands take 42% of clicks), but a small market ($98K/yr) keeps it on the watch list.
Brand share
Great42%top-5 brand share — no brand owns this niche
Returns
Great1.2%return rate — above 5% kills the launch gate
Competition
Great31%top-5 click share — an open shelf
Review moat
Good817.58avg incumbent reviews — the moat a new listing must climb
Conversion
Good4.7%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay$10.01avg listing price — sweet spot $15–$100
Price range
Okay$2.08–$21.12cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+4.3%90-day search growth — must beat 0% to launch
Market size
Bad$98K$98K/yr · 207K searches
Signals No Dominant Brand