42
basketball cake topper
Skip itA small market ($68K/yr) — this niche doesn't clear our bar today.
Review moat
Great234.61avg incumbent reviews — the moat a new listing must climb
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Brand share
Good67%top-5 brand share — brands hold most of the demand
Conversion
Good4.7%search→purchase rate — share of searches ending in a sale
Returns
Okay3.8%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay$9.22avg listing price — sweet spot $15–$100
Growth
Bad-4.3%90-day search growth — must beat 0% to launch
Price range
Bad$4.17–$17.58cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$68K$68K/yr · 156K searches