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baseball napkins
Worth a lookShows searches that convert (14.1% search→purchase), but prices mostly outside the sweet spot ($6.77–$14.74) keeps it on the watch list.
Conversion
Incredible14.1%search→purchase rate — share of searches ending in a sale
Review moat
Great267.74avg incumbent reviews — the moat a new listing must climb
Growth
Good+59.4%90-day search growth — must beat 0% to launch
Brand share
Good61%top-5 brand share — brands hold most of the demand
Returns
Good2.3%return rate — above 5% kills the launch gate
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Avg price
Okay$10.07avg listing price — sweet spot $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad$65K$65K/yr · 46K searches
Price range
Bad$6.77–$14.74cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals Low Review Barrier