39
backlit mirror bathroom
Skip itWeak search conversion (0.6%) — this niche doesn't clear our bar today.
Avg price
Good$111.51avg listing price — sweet spot $15–$100
Review moat
Good803avg incumbent reviews — the moat a new listing must climb
Brand share
Good67%top-5 brand share — brands hold most of the demand
Growth
Good+27.2%90-day search growth — must beat 0% to launch
Competition
Okay60%top-5 click share — leaders hold, buyers still browse
Returns
Okay3.7%return rate — above 5% kills the launch gate
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Price range
Okay$47.27–$223.65cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$63K$63K/yr · 92K searches
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale
Signals High Price