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art party decorations
Worth a lookShows no brand lock-in (top 5 brands take 33% of clicks), but a small market ($67K/yr) keeps it on the watch list.
Brand share
Incredible33%top-5 brand share — no brand owns this niche
Competition
Great26%top-5 click share — an open shelf
Avg price
Great$16.43avg listing price — sweet spot $15–$100
Review moat
Good533.22avg incumbent reviews — the moat a new listing must climb
Price range
Good$5.91–$37.36cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.5%return rate — above 5% kills the launch gate
Conversion
Okay2.2%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-10.1%90-day search growth — must beat 0% to launch
Market size
Bad$67K$67K/yr · 184K searches