52
armchair caddy
Worth a lookShows a sweet-spot price point ($17.61 avg), but soft demand (-6.6% this quarter) keeps it on the watch list.
Avg price
Great$17.61avg listing price — sweet spot $15–$100
Brand share
Great54%top-5 brand share — no brand owns this niche
Competition
Great40%top-5 click share — an open shelf
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Price range
Good$6.49–$35.24cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$273K$273K/yr · 673K searches
Review moat
Okay2,422.76avg incumbent reviews — the moat a new listing must climb
Conversion
Okay2.3%search→purchase rate — share of searches ending in a sale
Returns
Bad5.0%return rate — above 5% kills the launch gate
Growth
Bad-6.6%90-day search growth — must beat 0% to launch