53
apothecary jars with lids
Worth a lookShows a fragmented shelf (top 5 take 18% of clicks), but soft demand (-4.0% this quarter) keeps it on the watch list.
Competition
Incredible18%top-5 click share — an open shelf
Brand share
Incredible31%top-5 brand share — no brand owns this niche
Avg price
Incredible$25.18avg listing price — sweet spot $15–$100
Price range
Good$5.10–$124.28cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay2,077.78avg incumbent reviews — the moat a new listing must climb
Returns
Okay3.5%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay2.3%search→purchase rate — share of searches ending in a sale
Market size
Okay$117K$117K/yr · 205K searches
Growth
Bad-4.0%90-day search growth — must beat 0% to launch
Signals No Dominant Brand