26
almond cow
Skip itSoft demand (-29.1% this quarter) — this niche doesn't clear our bar today.
Review moat
Great431.36avg incumbent reviews — the moat a new listing must climb
Avg price
Great$90.97avg listing price — sweet spot $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Price range
Okay$13.22–$247.01cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$78K$78K/yr · 105K searches
Competition
Bad85%top-5 click share — a locked-up shelf
Returns
Bad8.7%return rate — above 5% kills the launch gate
Growth
Bad-29.1%90-day search growth — must beat 0% to launch
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Brand share
Bad96%top-5 brand share — brand-locked demand