34
all in one pan
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Great$95.09avg listing price — sweet spot $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Okay+12.8%90-day search growth — must beat 0% to launch
Review moat
Okay2,364.26avg incumbent reviews — the moat a new listing must climb
Market size
Okay$208K$208K/yr · 211K searches
Returns
Okay4.3%return rate — above 5% kills the launch gate
Competition
Okay68%top-5 click share — leaders hold, buyers still browse
Price range
Bad$34.98–$326.62cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals High Price