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a little sign to say i love you
Skip itSoft demand (-68.8% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Conversion
Great9.4%search→purchase rate — share of searches ending in a sale
Review moat
Great308.75avg incumbent reviews — the moat a new listing must climb
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Avg price
Bad$6.73avg listing price — sweet spot $15–$100
Competition
Bad82%top-5 click share — a locked-up shelf
Market size
Bad$13K$13K/yr · 20K searches
Growth
Bad-68.8%90-day search growth — must beat 0% to launch
Price range
Bad$4.04–$10.85cheapest to priciest tracked listing — scored on the share inside $15–$100