43
8x8 shadow box
Skip itSoft demand (-9.5% this quarter) — this niche doesn't clear our bar today.
Avg price
Great$16.73avg listing price — sweet spot $15–$100
Price range
Good$8.39–$31.83cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.1%search→purchase rate — share of searches ending in a sale
Brand share
Good70%top-5 brand share — brands hold most of the demand
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Review moat
Okay2,235.64avg incumbent reviews — the moat a new listing must climb
Returns
Okay4.1%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Bad$97K$97K/yr · 114K searches
Growth
Bad-9.5%90-day search growth — must beat 0% to launch