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49ers party decorations

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Soft demand (-14.1% this quarter) — this niche doesn't clear our bar today.

Market size 26Growth 18Conversion 45Competition 41Returns 48Price range 74Avg price 83Brand share 41Review moat 91Quality gap 52

Review moat

Great185.65

avg incumbent reviews — the moat a new listing must climb

Avg price

Great$18.30

avg listing price — sweet spot $15–$100

Price range

Good$7.22–$36.71

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Returns

Okay3.1%

return rate — above 5% kills the launch gate

Conversion

Okay3.6%

search→purchase rate — share of searches ending in a sale

Competition

Okay60%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay80%

top-5 brand share — brands hold most of the demand

Market size

Okay$107K

$107K/yr · 161K searches

Growth

Bad-14.1%

90-day search growth — must beat 0% to launch

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