43
48x24 table
Skip itA small market ($28K/yr) — this niche doesn't clear our bar today.
Avg price
Great$66.22avg listing price — sweet spot $15–$100
Brand share
Great59%top-5 brand share — no brand owns this niche
Price range
Good$27.40–$132.04cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.3%return rate — above 5% kills the launch gate
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Growth
Okay+10.1%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay3,951.24avg incumbent reviews — the moat a new listing must climb
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Market size
Bad$28K$28K/yr · 48K searches
Signals High Price