41
30 balloon numbers
Skip itPrices mostly outside the sweet spot ($4.31–$14.45) — this niche doesn't clear our bar today.
Conversion
Great8.5%search→purchase rate — share of searches ending in a sale
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Brand share
Good74%top-5 brand share — brands hold most of the demand
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Returns
Okay3.9%return rate — above 5% kills the launch gate
Review moat
Okay3,190.92avg incumbent reviews — the moat a new listing must climb
Market size
Okay$150K$150K/yr · 245K searches
Growth
Bad-4.4%90-day search growth — must beat 0% to launch
Avg price
Bad$7.22avg listing price — sweet spot $15–$100
Price range
Bad$4.31–$14.45cheapest to priciest tracked listing — scored on the share inside $15–$100