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3 picture frame
Worth a lookShows demand growing +72.0% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Great+72.0%90-day search growth — must beat 0% to launch
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Brand share
Good66%top-5 brand share — brands hold most of the demand
Avg price
Good$13.02avg listing price — sweet spot $15–$100
Price range
Good$6.92–$25.38cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,307.14avg incumbent reviews — the moat a new listing must climb
Conversion
Good4.3%search→purchase rate — share of searches ending in a sale
Returns
Good2.9%return rate — above 5% kills the launch gate
Market size
Okay$198K$198K/yr · 355K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Signals No Dominant Brand