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24000 btu mini split ac/heating system
Launch itA $2.7M/yr market growing +133.9% this quarter with returns at 0.4% — clears our launch bar.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Market size
Incredible$2.7M$2.7M/yr · 273K searches
Growth
Incredible+133.9%90-day search growth — must beat 0% to launch
Review moat
Great163.78avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Brand share
Good63%top-5 brand share — brands hold most of the demand
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Avg price
Bad$1004.90avg listing price — sweet spot $15–$100
Price range
Bad$666.31–$2129.53cheapest to priciest tracked listing — scored on the share inside $15–$100