51
24 inch balloons
Worth a lookShows a fragmented shelf (top 5 take 35% of clicks), but a small market ($55K/yr) keeps it on the watch list.
Competition
Great35%top-5 click share — an open shelf
Brand share
Great56%top-5 brand share — no brand owns this niche
Conversion
Good6.7%search→purchase rate — share of searches ending in a sale
Review moat
Good1,245avg incumbent reviews — the moat a new listing must climb
Price range
Good$5.71–$24.62cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+14.1%90-day search growth — must beat 0% to launch
Returns
Okay3.5%return rate — above 5% kills the launch gate
Avg price
Okay$10.87avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Bad$55K$55K/yr · 75K searches