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zeolite
Launch itA $2.2M/yr market growing +4.8% this quarter with returns at 0.0% — clears our launch bar.
Returns
Incredible0.0%return rate — above 6% kills the launch gate
Market size
Incredible$2.2M$2.2M/yr · 1.5M searches
Avg price
Incredible$28.17avg listing price — sweet spot $15–$100
Price range
Great$8.96–$58.57cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great51%top-5 brand share — no brand owns this niche
Review moat
Good548.55avg incumbent reviews — the moat a new listing must climb
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Conversion
Good5.1%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+4.8%90-day search growth — must beat 0% to launch