49
windex multisurface cleaner
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Great8.3%search→purchase rate — share of searches ending in a sale
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Market size
Good$389K$389K/yr · 516K searches
Growth
Okay+17.1%90-day search growth — must beat 0% to launch
Price range
Okay$3.02–$20.44cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay$9.11avg listing price — sweet spot $15–$100
Review moat
Bad12,840.59avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Brand share
Bad100%top-5 brand share — brand-locked demand