56
wicked for good
Worth a lookShows a $4.6M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size
Incredible$4.6M$4.6M/yr · 22.0M searches
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Avg price
Incredible$26.93avg listing price — sweet spot $15–$100
Price range
Great$7.17–$102.44cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great39%top-5 click share — an open shelf
Brand share
Good71%top-5 brand share — brands hold most of the demand
Review moat
Good1,282.76avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Growth
Bad-60.7%90-day search growth — must beat 0% to launch