51
white sponge
Worth a lookShows low returns (0.2%), but a deep review moat (7,319 avg reviews) keeps it on the watch list.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Conversion
Incredible16.7%search→purchase rate — share of searches ending in a sale
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Brand share
Good73%top-5 brand share — brands hold most of the demand
Price range
Good$3.47–$27.77cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay$10.52avg listing price — sweet spot $15–$100
Market size
Okay$124K$124K/yr · 70K searches
Growth
Okay+1.8%90-day search growth — must beat 0% to launch
Review moat
Bad7,319.04avg incumbent reviews — the moat a new listing must climb