Skip to content
50

white cups

Worth a look

Shows low returns (0.7%), but a concentrated shelf (top 5 take 79% of clicks) keeps it on the watch list.

Market size 33Growth 63Conversion 62Competition 18Returns 97Price range 66Avg price 83Brand share 37Review moat 59Quality gap 27

Returns

Incredible0.7%

return rate — above 5% kills the launch gate

Avg price

Great$18.06

avg listing price — sweet spot $15–$100

Price range

Good$4.80–$34.72

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Good+40.5%

90-day search growth — must beat 0% to launch

Conversion

Good5.5%

search→purchase rate — share of searches ending in a sale

Review moat

Good1,139.45

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay83%

top-5 brand share — brands hold most of the demand

Market size

Okay$157K

$157K/yr · 158K searches

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Competition

Bad79%

top-5 click share — a locked-up shelf

Products