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50

vitamin d3 2000 iu softgels

Worth a look

Shows searches that convert (20.4% search→purchase), but a deep review moat (45,874 avg reviews) keeps it on the watch list.

Market size 96Growth 36Conversion 100Competition 24Returns 100Price range 32Avg price 42Brand share 17Review moat 2Quality gap 15

Conversion

Incredible20.4%

search→purchase rate — share of searches ending in a sale

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Market size

Incredible$3.0M

$3.0M/yr · 1.3M searches

Avg price

Okay$11.08

avg listing price — sweet spot $15–$100

Growth

Okay+9.1%

90-day search growth — must beat 0% to launch

Price range

Okay$5.40–$19.53

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Bad71%

top-5 click share — a locked-up shelf

Brand share

Bad93%

top-5 brand share — brand-locked demand

Quality gap

Bad4.8★

avg incumbent rating — lower means beatable quality

Review moat

Bad45,874

avg incumbent reviews — the moat a new listing must climb

Search terms