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50

vitamin b12 500 mcg

Worth a look

Shows low returns (0.0%), but strong incumbent ratings (4.7★) keeps it on the watch list.

Market size 67Growth 36Conversion 99Competition 24Returns 100Price range 51Avg price 48Brand share 31Review moat 24Quality gap 18

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Conversion

Incredible18.4%

search→purchase rate — share of searches ending in a sale

Market size

Good$657K

$657K/yr · 305K searches

Price range

Good$6.26–$23.94

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay$11.72

avg listing price — sweet spot $15–$100

Growth

Okay+9.0%

90-day search growth — must beat 0% to launch

Brand share

Okay87%

top-5 brand share — brands hold most of the demand

Competition

Bad72%

top-5 click share — a locked-up shelf

Review moat

Bad5,145.56

avg incumbent reviews — the moat a new listing must climb

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

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