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vegan protein powder
Worth a lookShows a $13.8M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size
Incredible$13.8M$13.8M/yr · 6.1M searches
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Incredible$28.36avg listing price — sweet spot $15–$100
Price range
Incredible$18.84–$42.42cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great8.0%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Bad-1.5%90-day search growth — must beat 0% to launch
Competition
Bad74%top-5 click share — a locked-up shelf
Review moat
Bad14,274.2avg incumbent reviews — the moat a new listing must climb
Brand share
Bad100%top-5 brand share — brand-locked demand