54
vegan calcium
Worth a lookShows low returns (0.0%), but strong incumbent ratings (4.6★) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Incredible$26.89avg listing price — sweet spot $15–$100
Price range
Great$7.10–$54.22cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+43.3%90-day search growth — must beat 0% to launch
Brand share
Good70%top-5 brand share — brands hold most of the demand
Competition
Okay55%top-5 click share — leaders hold, buyers still browse
Conversion
Okay3.3%search→purchase rate — share of searches ending in a sale
Market size
Okay$134K$134K/yr · 150K searches
Review moat
Okay3,916.19avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality