46
vape holder
Skip itA small market ($69K/yr) — this niche doesn't clear our bar today.
Review moat
Great398.89avg incumbent reviews — the moat a new listing must climb
Competition
Great37%top-5 click share — an open shelf
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Brand share
Good68%top-5 brand share — brands hold most of the demand
Price range
Good$6.00–$28.99cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay$10.72avg listing price — sweet spot $15–$100
Growth
Okay+4.1%90-day search growth — must beat 0% to launch
Returns
Okay5.0%return rate — above 5% kills the launch gate
Conversion
Bad1.9%search→purchase rate — share of searches ending in a sale
Market size
Bad$69K$69K/yr · 339K searches