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type 2 collagen powder
Worth a lookShows low returns (0.0%), but a small market ($38K/yr) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Incredible$30.37avg listing price — sweet spot $15–$100
Brand share
Great48%top-5 brand share — no brand owns this niche
Price range
Great$10.64–$55.18cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great38%top-5 click share — an open shelf
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay2.6%search→purchase rate — share of searches ending in a sale
Growth
Bad-6.5%90-day search growth — must beat 0% to launch
Review moat
Bad22,628.43avg incumbent reviews — the moat a new listing must climb
Market size
Bad$38K$38K/yr · 48K searches
Signals No Dominant Brand