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travel squatty potty
Skip itA concentrated shelf (top 5 take 92% of clicks) — this niche doesn't clear our bar today.
Avg price
Great$15.88avg listing price — sweet spot $15–$100
Conversion
Good6.4%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Returns
Good2.4%return rate — above 5% kills the launch gate
Price range
Good$6.84–$29.32cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good978.25avg incumbent reviews — the moat a new listing must climb
Growth
Good+23.9%90-day search growth — must beat 0% to launch
Market size
Okay$146K$146K/yr · 144K searches
Brand share
Bad92%top-5 brand share — brand-locked demand
Competition
Bad92%top-5 click share — a locked-up shelf