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travel excedrin
Skip itBrand-locked demand (top 5 brands take 95% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Great10.3%search→purchase rate — share of searches ending in a sale
Avg price
Okay$10.89avg listing price — sweet spot $15–$100
Price range
Okay$4.85–$18.89cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$84K$84K/yr · 75K searches
Growth
Bad-8.7%90-day search growth — must beat 0% to launch
Review moat
Bad10,541.64avg incumbent reviews — the moat a new listing must climb
Competition
Bad81%top-5 click share — a locked-up shelf
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Brand share
Bad95%top-5 brand share — brand-locked demand