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tissues 4 pack
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Incredible17.8%search→purchase rate — share of searches ending in a sale
Market size
Okay$150K$150K/yr · 108K searches
Competition
Okay68%top-5 click share — leaders hold, buyers still browse
Avg price
Bad$7.79avg listing price — sweet spot $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-21.2%90-day search growth — must beat 0% to launch
Price range
Bad$5.13–$16.53cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Bad37,578.23avg incumbent reviews — the moat a new listing must climb
Brand share
Bad100%top-5 brand share — brand-locked demand