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51

tincture

Worth a look

Shows low returns (0.1%), but soft demand (-7.0% this quarter) keeps it on the watch list.

Market size 25Growth 21Conversion 49Competition 81Returns 100Price range 78Avg price 91Brand share 28Review moat 41Quality gap 40

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Avg price

Great$21.29

avg listing price — sweet spot $15–$100

Competition

Great34%

top-5 click share — an open shelf

Price range

Great$7.09–$44.89

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Okay3.9%

search→purchase rate — share of searches ending in a sale

Review moat

Okay2,401.97

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay88%

top-5 brand share — brands hold most of the demand

Market size

Okay$101K

$101K/yr · 121K searches

Growth

Bad-7.0%

90-day search growth — must beat 0% to launch

Trend