48
thunderbird
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Incredible$25.49avg listing price — sweet spot $15–$100
Price range
Great$14.66–$33.03cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great140.53avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Growth
Okay+16.7%90-day search growth — must beat 0% to launch
Conversion
Okay3.1%search→purchase rate — share of searches ending in a sale
Competition
Bad76%top-5 click share — a locked-up shelf
Market size
Bad$41K$41K/yr · 52K searches
Brand share
Bad100%top-5 brand share — brand-locked demand