Skip to content
66

swimmers ear drops

Launch it

A $994K/yr market growing +170.3% this quarter with returns at 0.1% — clears our launch bar.

Market size 77Growth 97Conversion 96Competition 25Returns 99Price range 53Avg price 55Brand share 45Review moat 50Quality gap 47

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Growth

Incredible+170.3%

90-day search growth — must beat 0% to launch

Conversion

Incredible13.2%

search→purchase rate — share of searches ending in a sale

Market size

Great$994K

$994K/yr · 597K searches

Avg price

Good$12.60

avg listing price — sweet spot $15–$100

Price range

Good$6.44–$24.49

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good1,481.4

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay78%

top-5 brand share — brands hold most of the demand

Competition

Bad70%

top-5 click share — a locked-up shelf

Signals Trending

Trend