Skip to content
49

suppository applicator

Skip it

Soft demand (-18.0% this quarter) — this niche doesn't clear our bar today.

Market size 61Growth 16Conversion 96Competition 25Returns 99Price range 49Avg price 51Brand share 26Review moat 30Quality gap 53

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Conversion

Incredible14.1%

search→purchase rate — share of searches ending in a sale

Market size

Good$539K

$539K/yr · 318K searches

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Avg price

Good$12.06

avg listing price — sweet spot $15–$100

Price range

Okay$6.32–$23.25

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Okay3,476.31

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay90%

top-5 brand share — brands hold most of the demand

Competition

Okay70%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-18.0%

90-day search growth — must beat 0% to launch

Search terms