48
suppositories
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible20.8%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Market size
Incredible$2.2M$2.2M/yr · 1.0M searches
Avg price
Okay$10.65avg listing price — sweet spot $15–$100
Growth
Okay+8.7%90-day search growth — must beat 0% to launch
Price range
Okay$4.46–$19.11cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad7,145.75avg incumbent reviews — the moat a new listing must climb
Competition
Bad87%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand