52
stool softener for kids
Worth a lookShows low returns (0.1%), but soft demand (-17.1% this quarter) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Great9.7%search→purchase rate — share of searches ending in a sale
Avg price
Great$15.53avg listing price — sweet spot $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Review moat
Good1,161.69avg incumbent reviews — the moat a new listing must climb
Price range
Good$5.86–$25.02cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Market size
Okay$219K$219K/yr · 145K searches
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Growth
Bad-17.1%90-day search growth — must beat 0% to launch